Affinity Marketing

We are strong believers in the power of brand alliances and partnerships between complementary brands. We help businesses select and reach out luxury brands for mutual cooperation and we create opportunities for them to enhance their Marketing & PR exercises.

Affinity marketing is a powerful and often underestimated tool which allows businesses to combine their efforts with non-competitive brands targeting the same audience and increasing customer reach.

A creative and forward-thinking Affinity Marketing strategy gives businesses a valuable opportunity to renew brand loyalty, retain their audience’s interest as well as acquire new prospects via the introduction of a broader product portfolio.

Whatever your marketing and sales goals, there is a luxury brand or business who will add value and increase return on investment to your marketing and sales plans.


The Night of Jewels

Aston Martin Munich and Calleija, Australian jewellery company, invited their clients to The Night of Jewels evening. A splendid collection of rare pink diamonds and gemstones were displayed indoors while to the iconic British luxury cars were parked outside – they were the highlights of the event. All attendees enjoyed a tasting experience of the exquisite rosé drops of De Watère Champagne which added even more flavour to a memorable evening.

The Road to His Heart

This unique event was the result of a collaboration between Aston Martin Munich and Pomellato, an Italian fashion fine jeweller. It was held in a striking historic castle, Hotel Burg Wernberg. The two day experience offered to the guests included a master class with two Michelin-starred chef Thomas Kellerman followed by the test drive of various Aston Martin car models.

Bentayga Event with NONOS

For the launch of Bentley‘s Bentayga SUV in Munich, VIP guests had a pleasure to admire NONOS sculptures which were also displayed during the event. The art pieces were feminine, very expressive, and radiated passion for life. A truly inspiring evening of luxury and art combined.

Astmond is a different marketing consultancy agency.
Many years of experience in the technology industry combined with our passion for lifestyle allow us to provide our clients highly bespoke and exclusive services from luxury networking and channel market strategy advice to developing off-the-wall, unique filming and photo shoot locations for both the entertainment industry and corporate marketing campaigns.

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